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Title

Pathways to digital entrepreneurship adoption among Malaysian SMEs: Analysing the determinants and technology readiness dynamics

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Author

, Ummi Naiemah Saraih,

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Email

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Abstract

This study explores the key factors influencing digital entrepreneurship (DE) adoption among Malaysian SMEs within the framework of technology, organisation, and environment (TOE), with a particular focus on how technology readiness moderates

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Keywords

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Journal or Conference Name

Journal of International Entrepreneurship

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Publication Year

2025

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Indexing

scopus

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